I noticed there's a Meetup Group Locally that is for eBusiness owners. I have signed up with them and would like to participate with them somehow. How 'bout you?  They are at: http://www.meetup.com/tucson-e-business-owners

I just posted the materials we worked on last week to the Downloads page for your viewing pleasure!

Get your website and business listed on these major search engines. It's free and it is worth doing!

The next time you walk down the main street in your town or city, notice all those people walking around looking into their smartphones instead of where they are going. Do you know what they are doing? Well yes some are texting or checking emails, but 50%+ are looking for a place to eat or directions to a local business. 

Starting today, their experience is going to change dramatically. 

It’s hard to know where to start when it comes to talking about profit opportunities on eBay. It’s a huge marketplace. eBay began as an auction site, but these days more than half of all of the transactions there are “Buy It Now” sales without bidding. It’s become a huge online store, with vendors offering merchandise with fixed prices and people are buying.

Note that this article is from Anthony Morrison who is a very successful Internet

It's important to focus on benefits rather than features. In this article we see that the great Apple Company does just that:

"Apple has always focused on a personal approach to marketing products. The brand makes consumers want its devices by marketing how the latest device makes users’ lives better and easier. Apple convinces consumers that they need the latest iPhone or iPad. The brand doesn’t talk about technical features — it keeps the focus on the product. Instead of talking about the processor or the screen, Apple tells consumers how they’re going to use the product and the reason it’s better than competitors’ similar products."

People keep talking about getting ‘visual’ with Facebook page updates. Don’t know how to get started? Here's a list of major types of visual content you can experiment on your Page (from wchingy.com)a. Hope they will trigger your inner creativity to engage with your audience better with graphics, images and photos.

Grade your own website with this free, online tool from Hubspot, the Inbound Marketing Experts.

Hubspot is one of the original "Inbound Marketing" blogs and companies on the web. Read their blog to tap into a wealth of online marketing material you can use for your business.

I've just uploaded the week 3 documents in PDF format to the Downloads page of our class website. If you are unable to attend this week then you can see what we covered.

If you have any questions or comments about anything, please feel free to post a comment here on the blog.

Thanks,
Curtis