80% of the sales come from 20% of the customers
80% of the profits come from 20% of the products
80% of the problems come from 20% of the customers
80% of your productivity occurs during 20% of your time
20% of your customers at any level have the potential to spend five times as much money as they are right now.
If you identify the 20% of any given audience which is likely to respond to an offer, you can stop wasting money on the 805 and market to the superior 20% five times harder.
80% of the profits come from 20% of the products
80% of the problems come from 20% of the customers
80% of your productivity occurs during 20% of your time
20% of your customers at any level have the potential to spend five times as much money as they are right now.
If you identify the 20% of any given audience which is likely to respond to an offer, you can stop wasting money on the 805 and market to the superior 20% five times harder.
Identify Invisible Profit Centers. Work Less and Make More!
http://www.8020curve.com
The 80/20 tool shows you big insights and invisible opportunities based on small amounts of information.
"Rack The Shotgun" story: In a noisy club in Las Vegas, a professional gambler pulled a sawed-off shotgun out of his jacket, racked it, and looked around to see who recognized the ratcheting sound and turned their heads. He said to his protege, "John, the people who turned their heads are not marks. Do not play poker with them. Gamble with everybody else.
Every time you ask an audience to do anything - and some people respond and some don't - you're Racking The Shotgun. Everything you do in marketing racks the shotgun. The 80/20 Curve predicts the future responsiveness of everyone who responded the first time." - Perry Marshall
http://www.8020curve.com
The 80/20 tool shows you big insights and invisible opportunities based on small amounts of information.
"Rack The Shotgun" story: In a noisy club in Las Vegas, a professional gambler pulled a sawed-off shotgun out of his jacket, racked it, and looked around to see who recognized the ratcheting sound and turned their heads. He said to his protege, "John, the people who turned their heads are not marks. Do not play poker with them. Gamble with everybody else.
Every time you ask an audience to do anything - and some people respond and some don't - you're Racking The Shotgun. Everything you do in marketing racks the shotgun. The 80/20 Curve predicts the future responsiveness of everyone who responded the first time." - Perry Marshall
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